Tobby.dog – thoughtfully designed essentials for dogs and their people
CLIENT
Tobby
YEAR
2022
SERVICES
Brand guidelines
Branding
Brand strategy
Copywriting
eCommerce
Logo
Naming
Photo guidelines
Photography
Print + packaging
Tone of voice
UX
UI
Web development
CREDITS
Creative direction & design: Marysia Markowska
Photos: Marysia Markowska
Web development: Barbet Space
Product design: Klara Żak, Marysia Markowska
Tobby, created by Marysia Markowska and Klara Żak, is all about bringing dogs and their humans closer through smartly designed products. They’ve put in the time, really getting to know what makes dogs tick—their habits, their quirks, and what keeps them happy and comfy. If dogs could design their own gear, it’d probably look just like what Tobby offers. Every product is made with a focus on comfort and meeting dogs’ unique needs, ensuring wagging tails all around.
Walks are better together.
When designing our products, we had two main things on mind. First, we’re all about safety and comfort. We get that your pup isn’t just a pet, but a beloved part of your fam. That’s why we’ve gone the extra mile to create accessories that will keep your fur baby safe and happy during every walk. Secondly, let’s talk style. We want you and your pup to feel like the coolest duo in town, with the most epic gear to match. Our products are carefully crafted with a timeless appeal that will have you looking fresh no matter what.
Life is Messy. We can help.
Our collars, leashes, and harnesses are made with BioThane®, a futuristic material that’s ultra-durable and super profesh. Tobby’s accessories are waterproof, odorproof, and hypoallergenic, which mean you and your doggo can play hard without worrying about nasty smells or allergies.
